The Wishlist Page: Saved Products, Sold Out and Empty Lists

Where the page lives

The wishlist page is part of your store at /apps/wishlist, for example yourstore.com/apps/wishlist. Shopify serves it inside your theme, so it has your header, menu and footer like any other page. Shoppers reach it three ways:

• the floating Wishlist button, once they have saved something;
• the menu link you added in setup;
• typing or bookmarking the address.

You don't create this page in Online Store > Pages. It exists as soon as the app is installed.

What a shopper sees

Each saved product shows its photo, its name, its price and a Remove button. The photo and the name link to the product page, so a shopper can pick a size and add it to the cart from there.

The wishlist page with two saved products, each with its photo, name, price and a Remove button

The newest save is at the top. Prices come from your store when the page opens, so a product on sale shows its sale price, not the price it had when it was saved.

A shopper who isn't logged in also sees a line under the heading: Log in to keep your list on every device. The link opens your store's sign-in page. Why that matters is in Guest wishlists and logged-in customer lists.

Removing a product

Remove takes the product off the list straight away and a line at the top says which one, for example "Baseball Cap removed." The heart on that product's card and its product page button go back to empty too.

The wishlist page after a remove, with the line Baseball Cap removed. above the products left

An empty list

With nothing saved, the page says Your wishlist is empty. and links to Browse products, which opens your catalog.

The empty wishlist page: Your wishlist is empty. Browse products

Sold out products

A saved product that is sold out stays on the list with a Sold out label under its price. The shopper can still open it, and can remove it. Once you restock, the label goes away by itself: the page reads stock each time it opens.

A saved notebook on the wishlist page with the Sold out label and a Remove button

The app doesn't email shoppers when something is back in stock. It sends no email at all.

Products you set to draft or remove from your store

A product shoppers can't buy on your online store doesn't show on the wishlist page. That covers products set to Draft or Archived and products taken off the Online Store sales channel. They stay on the shopper's saved list, hidden, so if you make a product active again, it comes back on the page. A product you delete comes off the list for good.

When every product a shopper saved is unavailable, the page says The products you saved aren't available right now. with a link to browse products.

The wishlist page saying The products you saved aren't available right now. Browse products

Changing the words on the page

The heading, the sign-in line, the empty and unavailable lines, the Remove button and the Sold out label are all settings of the Wishlist hearts embed, in the Wishlist page group. Change them in the theme editor; see Customize the icon, floating button and wording. The heading is also the start of the browser tab's title.